The absolute best source of trending and marketing information in Vietnam is Cimigo. The site is totally marketing and business focused but if you really want to understand the people of Vietnam this is not a site to be missed. You must create an account to access their materials but there are a number of great white papers (e.g. “Cimigo’s Youth Report – Vietnam’s Generation Z”) with valuable information. Find Cimigo at the link below.
[…] up to Valentines Day, the market research firm Cimigo Vietnam (see earlier post here) did an online survey asking about various aspects of romance and love. One-third of the […]